April has been incredibly productive, and we're excited to share our key wins with you!
- Key Metric: +15% Revenue Growth
We've recorded strong momentum: average revenue across the network increased by 15% compared to the same period last year. This is excellent validation that our tools are working and customer LTV continues to rise.
- Training: Influencer Marketing & UGC
We continue to strengthen the marketing expertise of our franchise partners. In April, we launched a new training module focused on working with local influencers and user-generated content (UGC). We're sharing proven strategies, scripts, and checklists to help you effectively convert player-created content into fresh traffic.
- Launch of Official Merch Store
Yes, we did it! We've launched our own online store featuring stylish, branded merchandise for our valued guests and brand ambassadors. This is a powerful step toward boosting loyalty and expanding "Another World" («Другие миры») brand recognition far beyond our arena walls.
Our international network continues to grow actively. In April, we signed agreements and warmly welcomed new partners from 6 cities worldwide:
🇷🇺 Krasnogorsk (Russia)
🇻🇳 Da Nang (Vietnam)
🇸🇰 Prievidza (Slovakia)
🇹🇭 Hat Yai (Thailand)
🇪🇪 Tartu (Estonia)
🇨🇦 Brampton (Canada)
Welcome aboard!
We're moving forward with even more ambitious plans for May — stay tuned!